Savage X Fenty Brand founded by Rihanna 

Savage X Fenty is a lingerie brand founded by Rihanna,

Image Source - Social Media Image Source - Social Media

offering a range of products including bras, underwear, sleepwear, and loungewear.

[{"selector":"#anim-f8e1c850-7dd3-4b75-9f79-6cff763cfb7e [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-d49e2536-6239-4f48-9b4f-37afda7ba7db","keyframes":{"transform":["translate3d(115.73770%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-48dde8fb-f970-4cab-8952-b2c4e1dfdb99","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7b36a39f-b262-4016-9b5d-0484057fa80b","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-ca079e0f-3e6b-4d77-ade1-0b5e7d62efd5","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-773c6ab0-2c77-4880-8dcb-0f33a7da7c0b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a3182955-f1e1-44b8-88e3-7242461cb0be","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

The brand features an optional membership program called Xtra VIP that

[{"selector":"#anim-74dea731-4fde-415b-ba21-b98a62c9d0dc [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-8fc602a9-bf25-4913-b832-12f796362040","keyframes":{"transform":["translate3d(117.37704%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-63e5e7b3-3ec3-42fe-b4cb-f1b9a71d8b96","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f03360ed-53f9-41e1-80b7-3ead85a5e1f8","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-433d9aa6-d747-4e14-8579-6b7af3235c07","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d2941623-4219-44f6-9785-c40575fb5f7f","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bf79a7ea-8a85-4d3f-bd4c-2083bd871ca4","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

offers discounts and early access to product releases.

[{"selector":"#anim-0e37c248-ed2b-4939-b842-8dbffb540e86 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-20fb6beb-ef06-4158-bf2a-70944aa6ba25","keyframes":{"transform":["translate3d(118.36065%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f733059f-8be4-4390-a63a-1e526edbe98a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7272c228-fa6f-4ff2-98fb-fe2fb32f4d21","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-1a9ccb29-45ae-4912-b1e1-b673cdefe0d2","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4d3dce91-1cdc-48fc-94d8-abb0a23131d5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a7c718f2-66e1-4b21-8c2b-6ac7515c75d8","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group, and initially launched as an online-only brand.

[{"selector":"#anim-f7a3b8cb-b561-4b9d-b55f-050490f41257 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-f0300f05-7eb6-42e0-b974-bbb479081509","keyframes":{"transform":["translate3d(111.14753%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8bda6391-8f37-4c93-9f2a-3b3a7ff749cc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-75502c09-e969-4b81-af25-744648678b4d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-810cfbf0-5a0b-40c3-b4f0-bb92aa486bdb","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a89ca6b3-6dea-482c-a644-a46e6209a8f0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-07039d98-148f-4ca1-9177-17c3b40e7859","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

The debut collection sold out within a month of launching, and in 2018, the company

[{"selector":"#anim-d134970a-95f5-4652-9e5c-638659795a04 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-0c2f85b6-d5d6-431e-b136-5902c32d31f4","keyframes":{"transform":["translate3d(117.37704%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-260c5ab0-5cc8-4eb5-90a1-d64f692f10eb","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a3c04f04-a715-49e7-9131-649a5c15a2e4","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-bd7910a1-837c-498b-a932-9fe9d5a03b3e","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c77a81aa-756c-4d2f-b92c-45f7d838f8dd","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-425b62c2-eea4-4b8a-a565-f076947a181a","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

launched a sleepwear collection to benefit the Clara Lionel Foundation, a non-profit also founded by Rihanna.

[{"selector":"#anim-2727e460-72fa-4462-aa2c-e2ced3c80390 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-3825ced5-7d28-4e84-9386-2ebe08c77973","keyframes":{"transform":["translate3d(118.68852%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2392e083-e6d6-4a0f-bf83-8c9a64e6de40","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5030c3b2-deb8-4685-b9e3-46ebd7c66d02","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-3d006c96-d1c4-405a-9fa5-548fb1a18a8e","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-672c1e28-6fe3-44f5-bb23-48c4b9631981","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-326f1e4f-965d-40d4-ac02-886052fe7e09","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

Savage X Fenty was named one of Fast Company’s “10 most innovative style

[{"selector":"#anim-c3aef861-2c31-414d-a46e-97eb8c18785a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-3.552713678800501e-15%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-8c7f1816-0c2c-483b-aa6c-680770fe6e57","keyframes":{"transform":["translate3d(119.01639%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-146ef969-f41c-4af0-8969-8026be5fd2e0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4e39dbb7-3951-45cf-ac41-572b1aa18426","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-04d8cf7f-831a-40f2-a16f-7e88f869c036","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fbf2855b-fbfa-4e6c-bc87-fa21538c7a25","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c05d8449-385f-42c1-83a0-9af01f2917bd","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

companies of 2020” and is currently valued at $1 billion, with over 4.5 million followers across social media platforms.

[{"selector":"#anim-5d9f0aa6-dfc4-498d-ac6b-57a526ffea85 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-af83a011-9048-4828-9fe5-14b9d5a1537c","keyframes":{"transform":["translate3d(115.40983%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c6591fe6-36f4-4051-81fd-25bc502ec904","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e9238c51-b373-46cb-a67c-554d18ac4e4b","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-8c079720-e3c5-4c9b-8e72-447ec8d317da","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3981b265-42d9-4cf4-850e-6de0c25bedea","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-08f96ed4-f82b-4761-baf1-b5051bb2c04e","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

Rihanna announced in January 2022 that Savage X Fenty will be opening

[{"selector":"#anim-7d4209a2-cca6-459f-a881-a71e8d12843a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ae0b0629-9f56-4ef6-bbcc-3a33a57548c1","keyframes":{"transform":["translate3d(116.06557%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fe1bfe3b-98f7-4bab-95f0-3048e16deac2","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f2bda2e5-124b-4d12-97f0-78fc4fad921d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-e282b29d-2242-4f12-9ef1-526c1e5075db","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7aae53c7-be05-4fff-b560-aa4614078775","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-764d5d7a-d579-4e5c-a6be-c5322e11b61d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

brick-and-mortar stores in Las Vegas, Los Angeles, Houston, Philadelphia, and Washington, D.C.

[{"selector":"#anim-353c3597-dc01-41af-8bc5-670047db9606 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-3.552713678800501e-15%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-10f27c1d-2aaa-49e9-b2fe-9d6f5a08da12","keyframes":{"transform":["translate3d(117.37704%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6e74311a-d6b3-437b-828f-22e57fe50555","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f102804d-3420-4669-8b8c-74ea2af6af23","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-463d6b69-a92e-40b8-a66e-61154da6bfbb","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a1e2a4fb-d24a-42ed-822d-fa7a65d011af","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1ad07dbf-1a80-4fc4-b660-38c5b08d57f9","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

The company has a Savage X Ambassadors program consisting of celebrities,

[{"selector":"#anim-eb63bfff-c7f5-40ad-a32b-17ada92d0930 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-e5830fb0-150f-469e-8100-1d630a7e40a8","keyframes":{"transform":["translate3d(117.37704%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-64110e3b-8920-4f2e-9180-62f73dafb48b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-34d49cab-8f00-4336-99a4-bb785cc3d99b","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-a5ecd960-fae0-4602-ba3f-cba7696dcd1a","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-645d9c52-ba8c-4b14-b581-f7e88474a3dc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-af490727-7602-4ebc-a2e6-f0c2ab7c1c49","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

influencers, and micro-influencers who promote Savage X Fenty products on social media platforms.

[{"selector":"#anim-7fa0e6d5-b4e5-4fb8-964e-5098a709f361 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-10ad3f7f-0ccc-4755-ab6b-d042d858b809","keyframes":{"transform":["translate3d(115.73770%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-94244994-5361-49b4-ac4b-f9904fc909ac","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cbcb7334-d3d0-4182-adca-40640e4a827f","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-12b0a249-5205-409b-bcc2-7926ebed1566","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-768bacb9-2f35-4f62-a259-5e9e8b3a4f67","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6d9ede79-f6b4-4e0d-bd16-78558071e583","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Image Source - Social Media Image Source - Social Media

Read Our More Articles

[{"selector":"#anim-88ffcc60-cbcd-49a7-bccc-6a8b8019d76e [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-68c389c3-0fe0-414f-8be9-406128a23a54","keyframes":{"transform":["translate3d(115.40983%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0fb6708d-c442-4cf8-b445-406349b2563d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-79cb2e4f-b998-4a84-8775-433e7ee6d07e","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-fc9b3857-7c5d-4325-8c08-259f23f80d6a","keyframes":{"transform":["translate3d(-128.07693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9a807fdf-0dc0-4b80-a29e-98a312797eae","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-02d1bb6c-2709-4f5c-a43c-62de2be5af0e","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-1854d81e-7673-4935-b60c-dc327d17a69a","keyframes":{"transform":["scale(1)","scale(1.5)","scale(0.95)","scale(1)"],"offset":[0,0.33,0.66,1]},"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] Image Source - Social Media Image Source - Social Media

Savage X Fenty is a lingerie brand founded by Rihanna,

Savage X Fenty is a lingerie brand founded by Rihanna,

offering a range of products including bras, underwear, sleepwear, and loungewear.

offering a range of products including bras, underwear, sleepwear, and loungewear.

The brand features an optional membership program called Xtra VIP that

The brand features an optional membership program called Xtra VIP that

offers discounts and early access to product releases.

offers discounts and early access to product releases.

Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group, and initially launched as an online-only brand.

Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group, and initially launched as an online-only brand.

The debut collection sold out within a month of launching, and in 2018, the company

The debut collection sold out within a month of launching, and in 2018, the company

launched a sleepwear collection to benefit the Clara Lionel Foundation, a non-profit also founded by Rihanna.

launched a sleepwear collection to benefit the Clara Lionel Foundation, a non-profit also founded by Rihanna.

Savage X Fenty was named one of Fast Company’s “10 most innovative style

Savage X Fenty was named one of Fast Company’s “10 most innovative style

companies of 2020” and is currently valued at $1 billion, with over 4.5 million followers across social media platforms.

companies of 2020” and is currently valued at $1 billion, with over 4.5 million followers across social media platforms.

Rihanna announced in January 2022 that Savage X Fenty will be opening

Rihanna announced in January 2022 that Savage X Fenty will be opening

brick-and-mortar stores in Las Vegas, Los Angeles, Houston, Philadelphia, and Washington, D.C.

brick-and-mortar stores in Las Vegas, Los Angeles, Houston, Philadelphia, and Washington, D.C.

The company has a Savage X Ambassadors program consisting of celebrities,

The company has a Savage X Ambassadors program consisting of celebrities,

influencers, and micro-influencers who promote Savage X Fenty products on social media platforms.

influencers, and micro-influencers who promote Savage X Fenty products on social media platforms.

Read Our More Articles

Read Our More Articles

Click Here